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  • Part A – Question #2 – Accuracy & Representation

    I believe that the headline was an accurate representation of the article. The article begins with describing the relation of our mothers who either are too picky, indecisive or simply ask for nothing for Christmas but you think to yourself, “Like, ok but what do you actually want mom.” The article then jumps right into the list of 17 gift ideas. Each gift idea includes what it is, how mom’s will enjoy it, a brief description of the item (where it’s made, style options, etc.), and the price of the item. The article ends at the last gift idea, which I appreciate because the headline clearly resonates with the article and was straight to the delivery.

    In class, we discussed key elements on what makes a misleading vs effective headline. One key element in the headline that I noticed was effective was the use of humor but at an appropriate amount. In this case, is the relatable situation of not knowing what to get for your mom for Christmas after she said she wanted nothing. When I mean appropriate, the headline uses just the right amount of humor that gives the reader a laugh while not misleading them of its context. The author does a good job by connecting the article’s knowledgeable information, directly with the headline, no twists or clickbait. It’s important that a headline doesn’t consist of too much humor because it essentially provides your readers a disservice. Including the use of an active voice instead of a passive voice, is another key element that ties with this headline. The author transformed the headline, to become easier to understand, making the viewer interested in clicking on the article to read. They avoided using a passive voice, for example, “17 Gift Ideas For Mothers On Christmas”, which sounds plain and generic, turning down potential readers.

  • Part A – Question #1 – Headline Resonance

    “17 Last Minute Christmas Gift Ideas For Moms Who Say They Want Nothing”

    Source:  17 Last Minute Christmas Gifts For Mom

    This headline resonates with me because of how relatable this situation is with many people who are shopping for Christmas gifts for their mother. I struggle sometimes on what I should get for my mother nearly every year because it’s difficult to get something unique and different that she already doesn’t have. Upon reading this headline, it gives me hope on new gift ideas that I should keep in mind for future gifts.

    This headline makes it promise something to the audience. The headline is both specific and relatable on what the writer intends to deliver as many people shop last minute Christmas gifts for their mother as they genuinely don’t know what to get her, and it doesn’t help that they say “I want nothing”, it just adds pressure and forces the buyer to buy something so guilt doesn’t hit them. I also noticed in the headline that they used an odd number instead of an even number. The physiological trick is that readers, including myself, will more likely read an article if the headline consists of an odd number, meaning the writer put in the time to provide good and thoughtful reasonings rather than most articles published online who use an even number and 9 out of 10 times the information turns out to be generic and not so useful information, essentially wasting the readers time.

  • Part B – Question #3

    My intended goal is to inform golfers living in Windsor, Ontario, that you don’t need to golf alone. This goal is important to me because I want to revolve around a community and not just a match-making service. I want to spread the word out of my business and how it can help introverted golfers who want to golf with others locally.

    I am writing for golfers residing in Windsor Ontario. This is because my business is locally-based and by focusing on a smaller area, I can research the community in-depth and publish my best services to them.

    The type of experience that I’ll be creating for the visitors is more of a connection between digital networking (website), and local activity (golfing in Windsor). I hope to create this experience because I want them to know that they are a part of a community but the way to go there is to digitally meet other golfers through our website.

  • Part B – Question #2

    Instagram

    GimmieLinks

    Find Your Local Golfing Partner

    Connect with golfers in Windsor, Ontario, who match your skill-level and interest on and off the course.

    Why Choose GimmieLinks?

    – Skill-Level Matching: Find golf partners at your level.

    – Nearby Golf Courses: Search for nearby golf courses.

    – Handicap Calculator: Establish your handicap.

    Leaderboards: Post your scores and compete.

    – Golf Lessons: Learn from PGA coaches.

    Hey Instagram! Interested in expanding your golf circle in Windsor, Ontario? Whether you’re trying to break 80 or just want to head out there and play, GimmieLinks is here to fill that gap! We’re not just a service, we are a community. From posting your scores, competing against one another through a leaderboard, checking out nearby golf courses, and even getting lessons from certified PGA coaches. Sounds sweet, right? Stop scrolling and start swinging with GimmieLinks! #GolfBuddy #WindsorGolfCommunity #FindYourPartner

    Windsor, Ontario’s Fairways

    Figure 1: A beautiful tee-box at the local Ambassador Golf Club, where one of many golf courses our members can connect.

    Visit our website: www.gimmielinks.com

    TikTok

    GimmieLinks

    Find Your Local Golfing Partner

    Connect with golfers in Windsor, Ontario, who match your skill-level and interest on and off the course.

    Why Choose GimmieLinks?

    – Skill-Level Matching: Find golf partners at your level.

    – Nearby Golf Courses: Search for nearby golf courses.

    – Handicap Calculator: Establish your handicap.

    Leaderboards: Post your scores and compete.

    – Golf Lessons: Learn from PGA coaches.

    Hey TikTok!

    POV: “Another day, another lonely golf round.”

    Does this sound like you? Say no more, GimmieLinks is here to save the round! Here at GimmieLinks, we specialize in filling that gap with a golfing partner who live in Windsor, Ontario and matches your energy! From posting your scores, competing against one another through a leaderboard, checking out nearby golf courses, and even getting lessons from certified PGA coaches. Sounds sweet, right? Stop scrolling and hop on the trends of swinging with GimmieLinks! #GolfBuddy #WindsorGolf #GimmieLinksCommunity

    Windsor, Ontario’s Fairways

    Figure 1: A beautiful tee-box at the local Ambassador Golf Club, where one of many golf courses our members can connect.

    Visit our website: www.gimmielinks.com

    Facebook

    GimmieLinks

    Find Your Local Golfing Partner

    Connect with golfers in Windsor, Ontario, who match your skill-level and interest on and off the course.

    Why Choose GimmieLinks?

    – Skill-Level Matching: Find golf partners at your level.

    – Nearby Golf Courses: Search for nearby golf courses.

    – Handicap Calculator: Establish your handicap.

    Leaderboards: Post your scores and compete.

    – Golf Lessons: Learn from PGA coaches.

    Hello Facebook,

    Finding a reliable golfing partner is difficult and should not cause additional stress. We understand that some of you may be regular or retired golfers, hence why GimmieLinks is the right company for you. Our goal is simple, we help individual golfers to find a local golfing partner in Windsor, Ontario. Focusing on what matters in the community is what makes us stand out from competitors. From posting your scores, competing against one another through a leaderboard, checking out nearby golf courses, and even getting lessons from certified PGA coaches.

    Thank you for your time and we hope to see you on the links.

    Windsor, Ontario’s Fairways

    Figure 1: A beautiful tee-box at the local Ambassador Golf Club, where one of many golf courses our members can connect.

    Visit our website: www.gimmielinks.com

  • Part B – Question #1

    GimmieLinks

    Find Your Local Golfing Partner

    Connect with golfers in Windsor, Ontario, who match your skill-level and interest on and off the course.

    Why Choose GimmieLinks?

    • Skill-Level Matching: Find golf partners at your level.
    • Nearby Golf Courses: Search for nearby golf courses.
    • Handicap Calculator: Establish your handicap.
    • Leaderboards: Post your scores and compete.
    • Golf Lessons: Learn from PGA coaches.

    Finding reliable golf partners shouldn’t be so hard. Here at GimmieLinks, we provide the opportunity for golfers residing in Windsor, Ontario, to find their golf partner. Whether you’re new or experienced into the game, matching golfers at your skill level has never been easier. Post your scores, compete against one another through a leaderboard, check out nearby golf courses, and even get lessons from certified PGA coaches.

    Windsor, Ontario’s Fairways

    Figure 1: A beautiful tee-box at the local Ambassador Golf Club, where one of many golf courses our members can connect.

    Visit our website: www.gimmielinks.com