I believe that the headline was an accurate representation of the article. The article begins with describing the relation of our mothers who either are too picky, indecisive or simply ask for nothing for Christmas but you think to yourself, “Like, ok but what do you actually want mom.” The article then jumps right into the list of 17 gift ideas. Each gift idea includes what it is, how mom’s will enjoy it, a brief description of the item (where it’s made, style options, etc.), and the price of the item. The article ends at the last gift idea, which I appreciate because the headline clearly resonates with the article and was straight to the delivery.
In class, we discussed key elements on what makes a misleading vs effective headline. One key element in the headline that I noticed was effective was the use of humor but at an appropriate amount. In this case, is the relatable situation of not knowing what to get for your mom for Christmas after she said she wanted nothing. When I mean appropriate, the headline uses just the right amount of humor that gives the reader a laugh while not misleading them of its context. The author does a good job by connecting the article’s knowledgeable information, directly with the headline, no twists or clickbait. It’s important that a headline doesn’t consist of too much humor because it essentially provides your readers a disservice. Including the use of an active voice instead of a passive voice, is another key element that ties with this headline. The author transformed the headline, to become easier to understand, making the viewer interested in clicking on the article to read. They avoided using a passive voice, for example, “17 Gift Ideas For Mothers On Christmas”, which sounds plain and generic, turning down potential readers.
Leave a Reply